Can WooCommerce Handle Product Variations Like Size or Colour?
Yes — WooCommerce has built-in support for product variations, allowing you to sell different versions of the same item, such as different sizes, colours, or materials. This is ideal for stores selling clothing, accessories, homewares, or any product that comes in multiple options.
What Are Variable Products?
In WooCommerce, a “variable product” is a single product listing that includes multiple versions (called variations) based on attributes like:
- Size (Small, Medium, Large)
- Colour (Blue, Red, Black)
- Material (Cotton, Linen, Leather)
- Style (Short Sleeve, Long Sleeve)
Each variation can have its own:
- Price
- SKU
- Stock quantity
- Sale status
- Product image
This setup is more efficient than creating separate products for each option and gives shoppers a smooth, professional browsing experience.
How Variations Improve Your Store
- Customers can choose options from a single product page
- Inventory is easier to manage per variation
- Product listings stay clean and uncluttered
- Reduces duplicate content across your shop
You can also use extensions to offer conditional swatches, mix-and-match bundles, or linked variations.
Who Is It For?
Product variations are ideal for:
- Clothing stores (size and colour)
- Handmade or custom products
- Electronics with configuration options
- Health and beauty items with scent or type selections
At A7Designs, we can set up product variations in WooCommerce to ensure they’re user-friendly, fast to manage, and aligned with your brand’s style.
Contact us for help on your WordPress WooCommerce Ecommerce store.