What is WordPress and Why is It So Popular?

WordPress is the world’s most widely used content management system (CMS) — a platform that lets you build and manage a website without needing to code.

Originally designed for blogging, WordPress has evolved into a fully featured website builder that now powers over 40% of all websites worldwide — from small business sites to online shops and enterprise platforms.

Key Reasons for Its Popularity:

  • Free and Open-Source: WordPress is completely free to use and supported by a massive global community of developers and contributors.
  • Highly Customisable: You can choose from thousands of themes and plugins to control design, features, SEO, speed, and more.
  • User-Friendly: The dashboard is intuitive, even for beginners. You can add pages, upload images, and publish posts without coding knowledge.
  • SEO-Friendly: WordPress offers clean, crawlable code and integrates well with tools like Rank Math and Yoast SEO to help you appear in Google search results.
  • Scalable: Whether you’re starting with a basic site or need complex ecommerce functionality, WordPress can grow with your business.
  • Australian Hosting & Support Options: It’s easy to host WordPress locally or work with developers (like A7Designs) who understand your market and customers.

Use Cases:

  • Brochure websites
  • Blogs and news platforms
  • Ecommerce stores (via WooCommerce)
  • Booking and membership sites

At A7Designs, we specialise in building and customising WordPress websites tailored to your business needs. Whether you’re starting from scratch or upgrading your existing site, we can help.

Contact us at A7Designs in you need help with your WordPress website.